Painter
Illustrator
Graffiti artist
Online portfolio
Responsive web design
Content Management System
Online portfolio
www.davidsoner.com
David Soner is a painter, illustrator and graffiti artist who is immersed in the hip-hop culture. With this project, our interests and our passion for the design world met. It's been an absolute pleasure to promote the talent of this streetart artist in a website that totally reflects his image.
Project challenges
Reorienting the content
David Soner's former website included a large number of projects from both his artist's and his communication agency activity. Together, we analyzed his needs and defined new objectives. We performed a content architect work, the prioritization and the sorting of the content in order to delimit the major references and to focalize on who he is and what he does: the 'Caligrafitizm'.
Sublimating the work
The portfolio is the online storefront of the artist and his work. It is the reflection of his artistic process. The aesthetic and minimalist website design goes with his work without supplanting it. The gallery presents a selection of his works in an elegant way. The introduction video sets the tone. It plunges the user into David Soner's world and demonstrates his know-how live.
Facilitating the insertion of contents
One of the major challenges was to make it possible for the artist to enjoy his website in total independence. We put in place a Content Managment System (CMS) that enables him to manage the website content easily. Therefore, he is able to add, change and cancel references and to update his personal information.
Responsive web design
Offering an optimum experience with any used device
Business card
Initiating contact
The key role of the portfolio is also to be the business card of David Soner. It facilitates the establishment of contacts. Moreover, the artist is active on social networks. The website makes the link possible between his different accounts to enable him to constantly interact with his fans.
